For PR Firms
Brand sentiment analysis, crisis monitoring intelligence, and media landscape reports. Give your clients real-time reputation data and competitive perception tracking — under your firm's brand.
Why most approaches fall short
PR firms sell narrative control, but most operate on gut feel and media monitoring tools that only track published coverage. You know what journalists wrote, but not what consumers actually think. When a crisis hits, you're reactive — scrambling to assess damage after the fact instead of detecting warning signs early.
How we solve it differently
We analyze 20 years of consumer discussions, review patterns, social sentiment, and brand perception data across thousands of sources. Your clients get reputation intelligence that goes far deeper than media monitoring — showing what real people say, think, and feel about their brand versus competitors. All delivered under your firm's brand.
Every angle, covered
Each report is tailored to your client's specific situation — but these capabilities come standard.
Brand Sentiment Analysis
Deep consumer sentiment tracking across reviews, forums, and social discussions — not just media mentions. See what people actually think, not just what journalists report.
Crisis Early Warning
Detect rising complaint volumes, negative sentiment spikes, and emerging reputation threats before they reach mainstream media coverage.
Competitive Perception Mapping
Side-by-side brand perception analysis showing how your client is perceived versus competitors — by real consumers, not survey respondents.
Media Landscape Intelligence
Analysis of coverage patterns, journalist sentiment, editorial positioning, and media narrative trends across your client's industry.
Stakeholder Sentiment Reports
Track how specific stakeholder groups — customers, employees, investors, community members — discuss and perceive your client's brand.
Reputation Recovery Tracking
Measure the effectiveness of PR campaigns and crisis response by tracking consumer sentiment shifts over time with historical baselines.
Your brand. Our research.
Four steps from brief to branded deliverable. We stay invisible.
Scope the Brand
Define the client, their competitive set, key stakeholders, and the specific reputation questions you need answered.
Sentiment Deep-Dive
We scan consumer discussions, reviews, social mentions, and regulatory data across 10,000+ sources with 20 years of historical depth.
Risk & Opportunity Analysis
AI agents identify reputation risks, sentiment trends, competitive perception gaps, and narrative opportunities — cross-verified for accuracy.
Branded Report Delivery
Delivered under your firm's brand with actionable findings, risk assessments, and specific recommendations for communications strategy.
PR Firms FAQ
See the real reputation picture
Media monitoring shows what journalists write. We show what consumers actually think. Send us a client name — we'll show you the difference.